Nike iD Pop-Up Shop

A groundbreaking collaboration between Nike and Giant Containers birthed an unforgettable event, marked by innovation and transformation. Tasked with the creation of an immersive and interactive experience, Giant Containers ingeniously repurposed four 40' high cube containers to herald the launch of Nike's new online store in Canada. These containers metamorphosed into dynamic spaces, each housing a unique facet of the brand's narrative. Seamlessly merging design and technology, the event offered attendees an unprecedented journey into Nike's world, captivating them with interactive exhibits, cutting-edge displays, and immersive installations. This partnership underscored Giant Containers' capacity to envision and craft multifunctional environments, transforming static containers into dynamic stages for brand engagement, and setting a remarkable benchmark for experiential marketing in the process.

Year:

2014

Country:

Canada

Industry:

Marketing

Project code:

GC-1068

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